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Saturday, January 9, 2010

How to get the most bang for your buck with newspaper advertising

Do you use newspaper advertising to market your camp? Here a tip: Ask your sales rep (and the publisher if you can reach him/her) what days of the week most moms (or whomever you're targeting) read the paper. Then, pick that day to advertise. You'll reach the most prospects at the lowest possible cost this way.
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