Welcome to Camp Marketing News.com with Eric Naftulin. Get all the free camp marketing tips, ideas, and strategies you need with new blog posts added every week. Learn how to market your summer camp better and get more campers in 2017!
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Wednesday, November 3, 2010
The 2 Main Differences Between "New" and "Old" Marketing Strategies
Before the internet and social media craze, camps created marketing messages that spoke to customers. Today your marketing needs to speak with people, not at them.
In years past, camps searched for customers. These days customers search for camps.