We mentioned recently that grandparents are hot prospects to market to. Lots of them are paying for their grandchildren’s camp tuition. And seniors are one of the fastest growing segments of internet users. If I were you, I might think about building a camp website (or at least dedicating a page or two of your existing site) just for them. This video, by 60secondmarketer, explains important points to consider when doing so.
How to Design Your Website for Grandparents
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