Social media marketing was MADE for summer camps. It’s all about building engaging your customers and prospects and building relationships with them. Camp is a “people” business…it’s you, your counselors and staff, and everyone else in your organization creating friendships and trust with kids and families so they’ll sign up for your camp and return year after year.
Here’s one of THE BEST videos I’ve seen to date on social media marketing. Some camp directors have been hesitant to embrace this incredibly important and progressive marketing strategy. Hopefully after watching this video, they won’t be anymore! 🙂