How to Reach and Influence Today's Teen Market is one of the Internet's best sources of information for advertising professionals and others responsible for marketing their businesses. I visit the site all the time (so you don't have to!) for inside information on the world's latest online (and offline) marketing trends.

Here's a very insightful article on how to reach and engage with today's teen market. Hopefully you can pick up some tips and tricks to use at camp right away. (FYI, the tidbit on texting really works; we already use it at Aloha Beach Camp to sent out quick updates to families about special offers and other information from camp.)

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