If your goal’s to get as many people as possible — from all over the world — to easily read your blog and website, consider offering language translation for your online visitors.
This summer, campers from Japan, Germany, Italy and other foreign countries signed up for Aloha Beach Camp. Most of them said they found, and navigated, my website via Google Translate, and they appreciated the convenience.
You too can be one of the few camps anywhere offering a translation option on your website. This could be especially helpful if you run a sleepaway camp since you’re more likely than a day camp to serve customers from all over the world.
Here’s a link to the Google Translate tool. It’s not perfect, but it’s better than nothing. It’s also pretty easy to install, just cut and paste a little code.
You might just find yourself landing new campers from all over the world sooner rather than later.