I just did an email blast to 500 people who never received a marketing message from me…And I got 230 of them to open the…
Posts published in November 2010
Every day I get lots of emails with marketing questions. I read all of them and promise to respond as quickly as possible. I realize…
Google has recently updated its Search Engine Optimization starter guide. Following the tips in this free guide can help you improve your site’svisibility in the…
Received an email (several, actually) asking my opinion on renting or purchasing email marketing lists. My suggestion is, don’t do it! For one thing, it’s…
In today’s social media world, getting “Likes” on your Facebook page are almost as important as when websites link to yours. Soon they’ll be more…
There’s lots of ways to get more referrals. But here’s the easiest one I know. Set two different prices for your camp tuition. When someone…
Years ago, yellow pages marketing was a staple for every small business, company, consultant and organization. Many camps advertised in the yellow pages, too. If…
I posted on Facebook the other day the opportunity to discover your camp’s most underutilized marketing tool. I asked for 15 “Likes,” then I’d reveal…
Three weeks ago we discussed how your testimonial marketing must specifically identify the people who gave you the testimonials, otherwise they (your testimonials) lack credibility.…