Posts

Showing posts from April, 2015

Have You Considered a Mother's Day Summer Camp Promotion?

Image
Summer Camp and Mother's Day Were Made for Each Other. There's Lots of New Enrollment to Be Had By Offering a Mother's Day Promotion at Your Camp.
One of the most effective ways to get the most bang for your marketing buck is tying in a promotion to a Holiday.

Here's a few examples:


A suit company gives men a free tie on Father's DayA candy store gives you a free chocolate bunny on EasterA baseball team gives you a free Jackie Robinson replica sports jersey on April 15, the day Jackie Robinson debuted in the big leagues (Jackie Robinson Day isn't a national holiday, but it should be and you get the idea...)

So it seems pretty clear, Holidays and promotions go together. People are conditioned to spending money in conjunction with Holidays. That's why so many brands center promotions around them.

If you're wondering what I'm getting at, it's this: Mother's Day and summer camp go together. Offering a Mother's Day promotion is just about the…