Looking for a quick sales boost to increase enrollment? Here’s a list of 7 marketing tips by Bob Leduc. I’ve read his stuff and used some of his marketing strategies at Aloha Beach Camp.
BTW, given the crappy economy I’d pay special attention to point #7 which suggests focusing more on your current customers than trying to aquire new ones. Even though you’ll always need a consistent stream of new families to ensure your camp thrives, the reality is you’ll spend at least 5 times more money getting new customers than keeping your current ones. So this strategy speaks for itself.