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Category: advertising

How to Write the Perfect Text Ad for Pay Per Click Advertising

Posted on February 4, 2011

Guest Blog Post by Dan Weir: I’ve heard from way too many camp directors that they want to create the perfect ad for a pay per click or CPC system. Stop trying….

Top 5 Things You Need to Know about Radio Advertising

Posted on February 28, 2010

Before I started Aloha Beach Camp, I was responsible for marketing another day camp in the Los Angeles area where radio advertising was part of our marketing plan. I wouldn’t suggest radio…

Should Advertising on School Buses be Allowed?

Posted on February 11, 2010

Putting ads in children’s school buses is one way to increase revenue for schools and school districts. Personally I think it’s a good idea. In fact I used to run a school…

Free Advertising for Atlanta area camps

Posted on February 11, 2010

If your run a summer camp in Altanta, here’s a free advertising opportunity for you.

The Good and Bad of Google Adwords

Posted on February 8, 2010

Marketing your camp with Google Adwords can be a smart advertising strategy. The way it works is, you tell Google what keyword terms you think people will use when searching for your…

It’s Like Chopping Down a Tree

Posted on February 2, 2010

If you send out brochures or postcards and nobody responds, or if you make a cold calls and everyone hangs up on you, or if you take out a newspaper or magazine…

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