For years, summer camps treated Facebook ads like digital billboards. Run a pretty photo, target local parents, click “Boost Post,” and hope registrations come in. That strategy is getting weaker every year….
Category: Facebook
Join our Summer Camp Marketing Tips Group on Facebook
I wanted to make sure everyone who’s interested joins our free Summer Camp Marketing Tips group on Facebook where we share and discuss marketing ideas and strategies together to help fill our…
How to Ask Your Fans Questions on Facebook
One of the best ways to engage your fans and get valuable feedback on your camp is by using Facebook’s Questions feature. If you ask the right questions, it’s usually irresistible for people to sit…
How to Get 15 – 30 Likes on Your Facebook Status Today
I’m a Facebook marketing addict. Through trial and error I FINALLY figured out how to get between 15 and 30 “likes” and decent fan engagement every time I make a post. Here…
7 Ways to Rock Your Facebook Fan Page
A hot topic lately among camp directors is how to customize your Facebook fan page so you really max out the page’s potential. Here’s a cool tutorial I found online in case…
What’s Your Social Influence? (Google wants to know…)
Some of the most recent relevant changes to the way Google ranks your website is your level of “social influence” online. By social influence, I am referring to your social media activities and…
Custom Facebook Pages Changing March 11
If you’ve got a custom Facebook page and used FBML (Facebook markup language, similar to HTML) to create it, just a quick note to let you know that starting March 11, FBML…
Let’s Like Each Other’s Pages on Facebook
If you do me a favor and “Like” my Aloha Beach Camp facebook page, I’ll visit your camp’s facebook page and Like it too!
Are “Likes” Better Than Links?
In today’s social media world, getting “Likes” on your Facebook page are almost as important as when websites link to yours. Soon they’ll be more important. When a popular website links to…
How to Use Video Testimonials to Market Your Camp
Three weeks ago we discussed how your testimonial marketing must specifically identify the people who gave you the testimonials, otherwise they (your testimonials) lack credibility. Believable comments from happy camp families can…