Maximizing Engagement with Charismatic Communication Strategies In the 1970s, the Doctor Fox experiment unveiled a fascinating psychological phenomenon: an audience could rate a lecture highly educational and the speaker effective, even if…
Category: Social Marketing
How to Get People to Swarm to Your Camp Fair Booth
Given today’s digital world, you don’t get too many chances to meet prospects in person anymore. That’s why Camp Fairs are so important. Since camps are naturally social organizations, Camp Fairs fit…
Is it Time to Let Customers Pay for Camp Over Time?
How many campers do you lose because they can’t afford your camp tuition? Or maybe they can afford it, but since you require full payment up front, it’s too much money for…
What if your camp’s website got 200,000 new visitors this week?
Are you familiar with the website StumbleUpon.com? It’s an internet community website that lets users vote on and share content with others. It also automatically shows you content it thinks you’ll like….
Social Media and Search are not Your Prospect’s Preferred Recommomendation Source
Social media, Google, Yahoo and other search engines are a good source of information for people considering your camp. But as Mediapost points out, these tools aren’t as effective as traditional word…
Is it Time to Get Rid of Your Camp’s Website?
A few years ago, when I first got into blogging, I kinda thought traditional websites might have seen their last days. Why would you need a website when you could have a…
The #1 Secret of Social Marketing
There’s lots of ways to make social marketing work for you. But the #1 secret is this: You must resist the urge to push your sales message on customers and prospects, and…
How to Strike Gold Commenting on Blogs and Message Boards
One way to get traffic to your website or blog is by leaving comments on other people’s blogs and message boards when those blogs and message boards relate to kids, parenting or…
How to Market Your Website in a Social Media Age
I read tons and tons and TONS of stuff on low tech marketing, high tech marketing, social media marketing, ALL kids of marketing. I study it like crazy. But I’ve never see…
More moms than ever are using social networks
Moms are using social networks more than ever.