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Category: staff

Camp Counselors: Your Best Marketing Tool By Far

Posted on September 1, 2010

Sometimes we get so consumed marketing our camps the traditional way (website, blog, print advertising, etc.) we overlook our absolute best marketing strategy: hiring superb camp counselors and staff. Skilled camp counselors…

How to Train Camp Staff in Customer Service Techniques

Posted on April 26, 2010

In many cases your camp counselors are also your camp’s customer service reps. They’re the “face” of your camp, the front-line people your families deal with on a daily basis. That’s why…

You Need to Market to Camp Staff, Too

Posted on April 13, 2010

Sometimes you need to think about marketing to your staff as well as customers and prospects. As we all know, a happy staff makes happy campers. If you run an overnight camp,…

Don’t get in the way of campers and staff connecting online. It’s good if they do! (Part 1)

Posted on April 5, 2010

If you’re one of the camp directors who got whipped into a frenzy this weekend when I said it’s time to cut the cord and let your campers and staff connect together…

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