Three weeks ago we discussed how your testimonial marketing must specifically identify the people who gave you the testimonials, otherwise they (your testimonials) lack credibility. Believable comments from happy camp families can…
Category: testimonials
If Your Testimonials Aren’t Specific, Don’t Bother Using Them
Last week I posted about the benefits of using testimonials to pump your camp. Testimonials lend credibility to your marketing. When someone from the outside says something nice about your camp, their…
How to Market Your Camp with Testimonials
If you’re doing a great job, happy camp families are probably sharing compliments with you in private. Why not make these wonderful stories public? Whenever you get a compliment, tell the family…