Maximizing Engagement with Charismatic Communication Strategies In the 1970s, the Doctor Fox experiment unveiled a fascinating psychological phenomenon: an audience could rate a lecture highly educational and the speaker effective, even if…
Marketing to Millennial Parents: Understanding What They Want From a Summer Camp Experience
Understanding Millennial Parents: What They Want From a Summer Camp Experience Millennial parents have different values and priorities than previous generations, and as a result, the way that summer camps are marketed…
Maximizing Enrollment: An Effective Strategy for Extending Early Bird Discounts
Early bird discounts can be an effective way to increase summer camp enrollment, but after the deadline passes, it’s common to experience a lull in sign-ups. If you’re struggling to keep enrollment…
Partnering with Schools and Community Organizations The Benefits for Summer Camp Marketing
Summer camps are a great way for children to make new friends, learn new skills, and experience new adventures, but with so many summer camps to choose from, it can be challenging…
Summer Camps Unleashed: Leveraging Customer Service as a Marketing Tool
In an era of intense competition, summer camps are continually searching for ways to distinguish themselves and attract new campers. One often-overlooked aspect of marketing your camp is providing exceptional customer service,…
Top 10 Marketing Strategies to Boost Your Summer Camp Enrollment in 2023
Hopefully you’ve already started marketing your camp for summer 2023. Just in case you’re looking for additional tips, we put together this list of the Top 10 Marketing Strategies you can use…
5 Simple Steps to Launching a Successful Referral Program for Your Summer Camp
Are you looking for a way to boost enrollment at your summer camp? One effective strategy is to launch a referral program. A referral program incentivizes current campers and their families to…
How to Market Your Summer Camp With Joint Ventures
You’ve likely heard me talk before about joint venture marketing. I’m a big fan. Putting together joint venture partnerships is one of the fastest way to get your enrollment snowballing larger. Some…
How to Market a Summer Camp
Summer camps are a great way for children and teenagers to have fun, make new friends, and try new activities while they’re on break from school. As a camp owner or manager,…
The #1 Reason Why You Should Market Your Camp Year-Round
A few years ago we discussed the top four marketing strategies you can use in the off-season to keep your program relevant and relevant all year-round. In the same vein, today I…